Sweetly Sundae

This project’s purpose was to create a brand and brand identity for a made up business. The business I created was Sweetly Sundae, an ice cream shop. This would include a logo design easily reproducible in various sizes and different applications. This would also be including business materials such as those that are traditional including business cards and stationery; traditional print media such as posters and publication advertisements, as well as website and other online applications; retail signage and merchandise opportunities.